How DO You Plan for an Uncertain Future?

Our world is defined by increasing complexity and pace of change and reacting isn’t enough. The most effective leaders prepare. They anticipate. They plan for resilience.

In Today for Tomorrow: A Field Guide to Strategic Foresight, Kolkena & Kats deliver a sharp, practical playbook for business leaders and teams who need to think beyond forecasts and take charge of their long-term strategy. Grounded in real organizational experience and delivered in clear, accessible language, this guide walks you through a proven method for navigating uncertainty—so you can make better decisions today with tomorrow in mind.

Whether you're leading transformation, advising executives, or facilitating strategic planning, this book offers tools you can use immediately—without requiring a PhD in foresight.

In this actionable, easy-to-follow book, you’ll learn:

  • How to spot signals of change and assess their strategic impact
  • A step-by-step scenario planning process you can lead with confidence
  • How to craft compelling, useful future scenarios tailored to your business
  • How to engage stakeholders and align teams around long-term thinking
  • How to turn uncertainty into insight—and insight into action

"Today for Tomorrow" is a highly practical resource tailored for leaders seeking to fortify their organization against future uncertainties. Whether you're leading a small business, not-for-profit, or a multinational corporation, this book shows you how scenario planning can empower you to take decisive action today for a better tomorrow.

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Available now!

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Articles

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Some Things Aren’t Changing

There are days when it feels like a lot of things are getting worse. AI is remaking work. Geopolitics are shifting and traditional institutions are crumbling. Attention spans are vanishing. The if-it-bleeds-it-leads mentality ensures that the worst of the news cycle dominates our screens. Some days it feels like the future is arriving faster than…

MBA-Problem-2

The MBA Problem

A landmark study reveals MBA CEOs take short-term view Between 1981 and 2019, the share of major US companies led by MBA CEOs nearly doubled, from 27% to 45%. We’ve decided business school credentials create better leaders. But a groundbreaking MIT study reveals an uncomfortable truth: MBA CEOs cut worker wages significantly—6% in five years…

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Rewards for Being Good Stewards

Companies that are good to the planet, are honest about what they do, and treat people fairly can get special rewards. You’ve probably read about or experienced some of these exemplars. Nordstrom and L.L.Bean are well known for their exceptional customer service, offering generous return policies and high-quality products. IKEA and The Body Shop exemplify…

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Can AI Write Future Scenarios for Us?

Earlier this year, we offered a Scenario Series for a fantastic group of fellow consultants. Using my book as our guide, we moved through all the steps over seven weeks. One task was to construct a Day in the Life of a person living in a Scenario. Judy admitted to ‘cheating a little’ because she had used Chat GPT.…

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Leaders as Stewards

Stewardship is a very old term. Generally, it means the responsible planning and management of resources, especially those that are entrusted to one’s care or shared with others. It’s not a new term in the business world. Peter Block wrote a book called Stewardship in 1993. He defined the term as the willingness to be accountable for…

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On Being a Human Leader

People don’t leave companies; they leave bosses. I’ve had the opportunity to coach lots of leaders who weren’t naturally focused on the human side of leadership. I still remember one leader who said, “I don’t actually care that much about my employees, but I can ACT as if I care.” Fair enough. For some, empathy…

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